Тип: PDF книга
Жанр: Управление маркетингом
Язык: на английском языке
Издательство: John Wiley & Sons Limited
Дата публикации: 25.04.2024
Отзывы: Пока нет Добавить отзыв
О книге: If you′re an entrepreneur, salesperson, advertiser, or business owner, understanding the art of subliminal persuasion will give your bottom line a big boost. In Subliminal Persuasion, master marketer Dave Lakhani reveals in step-by-step detail the exact techniques that really work in persuading and influencing others. It′s not about lying or tricking anyone. It′s about know what will appeal to people and how communicate that appeal effectively, profitably, and ethically. This is marketing that really convinces.